About

With a strong background in streaming, automotive, and fintech. Having worked with brands like Volkswagen Group and Telefónica bridge the gap between complex technical challenges and human-centric design.

I believe that great design is not just about aesthetics, but about systematic thinking and seamless execution. My process focuses on creating scalable, intuitive interfaces that don't just look good, but drive real value.

Currently: Redesigning the Massimo Dutti experience at Inditex, focusing on AI-driven discovery features.

Let's talk!